Process: Demand chain solution

 

Flow

Legend

 

Objective

To enable manufacturers to manage relationships between their resellers and their distributors.

 

Description

Businesses seek e-commerce solutions that address their particular business or implementation needs. Usually, a business will match or vary only slightly from a business model. One such business model is the Demand Chain business model. This model illustrates how a business might use an e-commerce site to do the following:

- Manage relationships with its resellers and distributors

- Enable its resellers to connect to its distributors.

- Provide its resellers with the capability to create their own store for their customers

The site may sell either goods or services.

Typically, Demand Chain businesses have the following characteristics:

- They own and manage a catalog

- They manage their online relationships with their partners

- They allow resellers to request quotes from distributors on products or groups of products

- They host reseller stores, which base their catalogs on the master catalog

Typical business pains include the following:

- Helping resellers and distributors connect

- Helping resellers to easily sell more product to their customers

- Managing relationships with large numbers of partners

- Tracking reseller sales numbers

 

Features

- Easy to learn administration

- Closed-loop marketing

- Out-of-the-box samples

- Ability for resellers to connect to distributor sites for live quotes

 

Subprocesses

 

Tasks

Task Description Role
Set up hub policies

Use the WebSphere Commerce Accelerator to set up the store policies for the store. Setup could involve changes to store pages, store flow, or text on the store pages.

Site Administrator

 

Business artifacts

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