Triggers in dialog activities

Triggers define the event that causes your dialog activity to start or continue. Use triggers to wait for a customer to do something, for an event to occur, or for time to elapse. To include a trigger in a dialog activity, drag the trigger from the palette into the activity flow in the Activity Builder.

The following table describes the available triggers. Click any trigger to get details and an example.

Trigger	What triggers the activity to start or continue
Wait	A specific amount of time elapses. Example: Wait for 2 weeks and then continue the activity.
Customer Registers	A customer successfully registers with your store.
Customer Places Order	A customer places an order with the store.
Customer Participates in Social Commerce	A customer participates in any social commerce activity, or a specific activity, on the site. Example: A customer has created a product review with at least a three-star rating in the Televisions category.
Customer Abandons Shopping Cart	A customer places something in the shopping cart and does not check out within the number of days you specify. Example: A customer abandons a shopping cart for 3 days.
Customer Is In Segment	A customer belongs to a specific customer segment on the day the activity runs. Example: The customer belongs to the Preferred Customer customer segment.
Customer Celebrates Birthday	A customer is celebrating a birthday in the number of days you specify, or today. Example: The customer is celebrating a birthday in 7 days.
Wait for Event	A custom event that the triggers listed in this table do not support. Examples: A customer adds an item to a wish list A customer clicks a custom link on a store page
Customer Searches	A customer searches in the store. Example: The customer searches multiple times for the same product.
Recurring Order Event	A customer triggers a recurring order event.Examples: A customer orders a recurring order A customer cancels a recurring order A customer's recurring order is about to expire or has already expired
Subscription Event	A customer triggers a subscription event.Examples: A customer orders a subscription A customer cancels a subscription A customer's subscription is about to expire A customer's subscription has already expired
Customer Checks Out With Promotion	A customer checks out with a specific promotion applied to the order. Example: A customer checks out with the Furniture Blowout promotion applied to the order.
Customer Checks In	A customer checks in to a specific point of interest or region using a mobile device. Example: A customer enters a brick-and-mortar store, and then uses a mobile phone to check in and see what the current store promotions are.

Related tasks
Creating a dialog activity