Operate > IBM Management Center for WebSphere Commerce > Catalogs tool
Work with search term associations to improve storefront search results
The Product Manager is responsible for creating and managing search term associations. Search term associations include synonyms and search term replacements, and linking search terms with landing pages.
When customers search the storefront:
- Synonyms increase the scope of search results by adding additional search terms to the customer's search submission.
- Replacement terms modify potential search results by changing the search terms from the customer's search submission.
- Landing pages promote certain products or activities in the store by directing to specific store pages based on the customer's search submission.
The following screen capture provides a quick look at the Catalogs tool when working with search term associations. This view shows all synonyms associated with the store, and the available tabs for replacement terms and landing pages:
Before you begin
The Search Term Associations link in the explorer tree is only available if the store's master catalog is indexed for WebSphere Commerce search..
- Create search term associations: Synonyms and Replacements
You can assign synonyms or replacement terms for searches performed in the store. Synonyms increase the scope of search results by adding additional search terms to search submissions, and replacement terms modify potential search results by changing search terms from search submissions.
- Changing search term associations: Synonyms and Replacements
You can change existing synonyms or replacement terms for searches performed in the store. Changing the existing search term associations can help you maintain and update synonyms and replacements, keeping consistent and current targeted search results for the store.
- Delete search term associations: Synonyms and Replacements
You can delete existing synonyms or replacement terms for searches performed in the store. Deleting out-of-date search term associations can help in maintaining the synonyms and replacements, keeping consistent and current targeted search results for the store.
- View and searching for search term associations: Synonyms and Replacements
You can view and search for existing synonyms or replacement terms for searches performed in the store. Viewing the existing search term associations can help you review all synonyms and replacements for the store at a glance, while sorting and searching can help you group and find specific search term associations.
- Link and unlinking search terms with landing pages
You can link or unlink landing pages with searches performed in the store. Landing pages promote certain products or activities in the store by directing shoppers to specific store pages based on search submissions, instead of the default search results page.
Related concepts
Administer WebSphere Commerce search
WebSphere Commerce search in starter stores
Related tasks
Related reference
WebSphere Commerce search tutorials