Reference > Analytics for IBM WebSphere Commerce

Integrate a store with Coremetrics for IBM WebSphere Commerce

To use the Coremetrics enhanced Web analytics tag library for WebSphere Commerce...

1. Install Coremetrics enhanced Web analytics for WCS
2. Establish a contract with Coremetrics to collect the data
3. Generate and host the resulting reports

These are the default reports available in Coremetrics:

• WCS Campaigns Report
• E-Marketing Spot Report
• Marketing Experimentation Summary
• Promotions Summary
• B2B Contracts

Customer interactions with the site transfer statistics to the Coremetrics server directly, including information such as...

• page views
• ads displayed
• clickthroughs

Generated reports can be viewed by a Marketing Manager using a Web browser.

You can transmit segmentation data to WCS through the Internet, which allows you to select customer segments from Coremetrics data and send the customer segment to WCS.

See

1. Implement Coremetrics for IBM WCS
2. View Coremetrics reports
3. Create a customer segment from Coremetrics
4. Sample: biConfig.xml file for Coremetrics
5. CDFGenerator utility
6. Auto tagging utility
7. Create self-signed certificates for testing Coremetrics for IBM WCS

Related concepts

Analytics tag library for IBM WCS
Coremetrics analytics for WebSphere Commerce e-mail activities
Sales Center reports in Coremetrics

Related tasks

Implement Coremetrics for IBM WebSphere Commerce
View Coremetrics reports
Enable Coremetrics e-mail analytics for WebSphere Commerce
Enable Coremetrics analytics for WebSphere Commerce Sales Center

Tag the store pages for Coremetrics

Related reference

WebSphere Commerce reports in Coremetrics

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