Customize IBM Digital Analytics events for Web 2.0 starter stores
We can customize events for for Web 2.0 starter stores in three different ways.
- Sending additional data to IBM Digital Analytics for a IBM Digital Analytics event
Each of the predefined events for supports a set of parameters to provide the analytics data that IBM Digital Analytics requires. We can add custom parameters to the JSON object if required. Any custom parameters are appended to the end of the IBM Digital Analytics data tag.- Customizing the IBM Digital Analytics event listener
We can use the jQuery object-oriented programming infrastructure to add custom business logic to the existing event listeners for . To continue to use IBM Digital Analytics as an analytics provider, but implement and listen for a new type of event, we can create a jQuery object that extends from wc.analytics.CoremetricsEventListener.- Collecting analytics data about page interactions
If we use an analytics vendor other than , we can customize the framework that tracks page interactions in starter stores to work with the alternative analytics vendor.
Related concepts
IBM Digital Analytics, formerly known as Coremetrics Analytics integration with Web 2.0 starter stores
Related reference
List of analytics tags in starter store pages
Customer interactions that trigger IBM Digital Analytics events in Web 2.0 starter stores
IBM Digital Analytics events