Operate > WebSphere Commerce Accelerator > Product Management tools > Product Advisor
Shop metaphors
People shop in different ways depending on their needs and their product knowledge. The Product Advisor allows you to organize and present the product data in different ways, so that customers can search for products in the manner that is best for them. The different styles of presentation are called shopping metaphors. The metaphors are intended to reproduce the effect of having sales people on the floor available to assist customers make informed purchase decisions.
Creation of these metaphors requires careful consideration, and in-depth knowledge of the business. The Product Exploration and Product Comparison metaphors depend upon worthwhile, accurate product attributes and values. Therefore, product specialists have valuable insight into the arrangement and presentation of these metaphors. The sales professional's expertise is similarly relevant for the Guided Sell metaphor. Knowing the customers and being able to ask appropriate questions, in a logical sequence, translates into a metaphor that provides better support.
Restriction: The Shopping metaphors are not supported in the extended sites model.
Related concepts
Related tasks
Create search space for Product Advisor
Create a Product Comparison metaphor
Create a Product Exploration metaphor
Create a Guided Sell for a category