Product overview > What's new summary > New features and functionality > What's new for business users > Management Center enhancements (business user tools) > Marketing


E-Marketing Spot management is fully supported in Management Center

You can now create, change, and delete e-Marketing Spots using the Marketing tool in Management Center. In addition, you can view impression and click statistics for each e-Marketing Spot used in a Web activity to evaluate the success of the marketing efforts.

With v7, the Marketing tool user interface now contains all the screens manage the e-Marketing Spots that display content to customers on the store pages. This means you can work with both e-Marketing Spots and Web activities in Management Center, rather than switching back and forth between Management Center and WebSphere Commerce Accelerator.

In addition, e-Marketing Spots in Management Center support a new feature, default content. When you do not have any targeted content scheduled to display in the e-Marketing Spot through a Web activity, you can specify content to display by default, for example, a general store advertisement. This ensures the e-Marketing Spot is never empty and simplifies scheduling.


Related concepts

E-Marketing Spots


Related tasks

Work with e-Marketing Spots


+

Search Tips   |   Advanced Search