Product overview > What's new summary > New features and functionality > What's new for business users
Management Center enhancements (business user tools)
The IBM Management Center for WebSphere Commerce, or Management Center, is the next generation business user tool for managing business tasks for online businesses. Using the Management Center, business users can perform tasks to create, update, and maintain merchandising and marketing assets in stores that use the consumer direct, B2B direct, demand chain, supply chain, and extended sites business models. Each business function can be managed using tools within the Management Center.
New features and functionality have been added to the each of the business user tools in the Management Center to provide usable, intuitive, and efficient ways to complete the business tasks.
- Marketing tool
The Marketing tool in WebSphere Commerce v7 includes enhancements to features such as the Activity Builder, custom activity templates, dialog activities, and e-Marketing Spots.
- Promotions tool
The Promotions tool in WebSphere Commerce v7 includes new promotion types and enhancements to help you manage the promotions.
- Catalogs tool
The Catalogs tool in WebSphere Commerce v7 includes enhancements to the creation and management of sales catalogs and supports additional search criteria in both the simple and advanced search.