Raising customer awareness for your
promotions
You can advertise promotions on your site using Web activities,
which can help drive business by raising customer awareness of them.
- Create a Web activity to advertise a promotion
You can create activities to specifically advertise promotions at your store. Creating these activities ensures that promotional messages are seen by the desired audiences. A Web activity does not check the status of promotion, ensure that promotion that you want to advertise is active. If the promotion is not Active, then you should deactivate the Web activity. - Create a Web activity to advertise a coupon promotion
You can create activities to specifically advertise coupon promotions at your store. You can also create an advertisement that adds the coupon to the customer's coupon wallet if they click the advertisement. Creating these activities ensures that promotional messages are seen by the desired audiences. Once the coupon advertisement displays on a storefront page in an eMarketing Spot, customers can click on the advertisement, causing the server to issue a coupon ID, associated with the customer. The customer can later apply the coupon on the shopping cart page if the order qualifies for the coupon promotion, until the coupon expires. A Web activity does not check the status of promotion, ensure that promotion that you want to advertise is active. If the promotion is not Active, then you should deactivate the Web activity.