You can insert links to remote content into elements containing a rich text field using the Insert Link to Remote Content button. Only remote content that has been configured remote server access can be selected using this button.
You can insert elements tags for all the elements of a selected authoring template into the design of a presentation element using the Insert Element Tags button.
The start and end attributes are used to wrap the data returned by an Web Content Manager tag within other tags, such as HTML. These attributes are not mandatory.