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Email action or promotion

View the prerequisites for creating an email action or promotion within the Personalization workspace.

An email promotion is an email message automatically sent to a defined list of recipients by a running rule. Email promotions can be sent once or repeatedly on regular intervals. The body of the email message is derived from a file on the server, such as a text file, an HTML file, or even a JSP containing content spots for rules. This file can be chosen from the authoring repository. The list of recipients can be derived dynamically from a rule. Email promotions are implemented by using a rule event to trigger an email rule on a schedule.

Before we can create an email action or promotion within the Personalization workspace, we need the following:

For more information about configuring email activities, see configuring email activity accounts.