(Enterprise)Store Creation wizard
We can create stores quickly and easily using the Store Creation wizard. The wizard asks a customer to provide some basic data about their store (name, description, and so on), allows the customer to select the storefront or catalog they want to use, and then creates the store. The resulting store has some unique data, but uses the storefront and catalog data from existing asset stores.
To change the assets that the store shares, change the asset store.