IBM Digital Analytics element event
When the event listener for detects a IBM Digital Analytics element event, the event listener calls the IBM Digital Analytics cmCreateElementTag function.
The IBM Digital Analytics element event gathers the following data to populate the IBM Digital Analytics cmCreateElementTag data tag:
- elementId
- A required parameter that specifies an identifier for the element that the customer is interacting with. This identifier should be a distinct name for the element such as Product Fast Finder.
- category
- An optional parameter that specifies the category of the particular element.
- pageId
- An optional parameter that specifies the ID of the page on which the element is located. By default, the pageId is used as the title of the page.
- pageCategory
- An optional parameter that specifies the category of the page on which the element is located.
- location
- An optional parameter that specifies the location of the element on the page, for example, top navigation or sidebar.
- storeId
- An optional parameter that is the store ID of the store to which the page currently being viewed belongs. If you do not include this parameter, the storeId value is extracted from the current URL.
Related reference
IBM Digital Analytics page view event
IBM Digital Analytics product view event
IBM Digital Analytics cart view event
IBM Digital Analytics registration view event
IBM Digital Analytics conversion event