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3.6.5 Marketing campaigns There are some limitations when creating global (as opposed to individual) store marketing campaigns: Global campaigns may not be targeted to customer segments associated with a particular account, nor can particular accounts be excluded. No activity sharing rules may be imposed on e-Marketing Spots. Activity sharing on an e-Marketing Spot is possible. (That is, activities may be scheduled on the same e-Marketing Spot at the same time, and the set of results shown will be selected from all of the activities.) Activities may be prioritized, in which case high-priority activity results will be shown more frequently than low-priority activity results. However, if an activity is scheduled on an e-Marketing Spot in the asset store, then the customer facing store itself will not be allowed to schedule anything on that e-Marketing Spot.

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ibm.com/redbooks

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