Reference > Database > Data models > Marketing
Marketing data model (WebSphere Commerce Accelerator)
The marketing data model shows the relationship between database tables related to the Marketing subsystem.
- Promotion data model
The promotion data model shows the relationship between database tables that contain information about promotions.
- Marketing layer data model
The marketing layer data model shows the relationship between database tables that contain information about the marketing layer. Some of the applicable database tables do not have any direct relationship with other marketing layer tables.
- Marketing experimentation data model
The marketing experimentation data model shows the relationship between database tables that contain information pertaining to marketing experimentation.
- Collateral and promotions data model
The collateral and promotions data model shows the relationship between database tables that contain information about collateral and promotions.
- E-mail activity data model
The e-mail activity data model shows the relationship between database tables that contain information about e-mail activity.
- Marketing data model - deprecated models
The marketing data model shows the relationship between database tables related to the Marketing subsystem.