Glossary > C conversion rate The ratio of inquiries converted to buyers. This ratio is used to track two-step programs, such as trial offers or lead generation with the percentage of responses converted to customer status. + Search Tips | Advanced Search
Glossary > C
The ratio of inquiries converted to buyers. This ratio is used to track two-step programs, such as trial offers or lead generation with the percentage of responses converted to customer status.
Search Tips | Advanced Search