Product overview > What's new summary > New features and functionality > What's new for business users > Starter stores
MayUJoy starter store
The MayUJoy starter store provides all the pages and features necessary for a functioning consumer direct online store for the Chinese market. It is designed and contains features that meet the market demands of China, ensuring increased sales to Chinese customers. It contains a full set of consumer direct features, including user registration, catalog browsing, promotions and targeted marketing.The MayUJoy starter store demonstrates best practices in store development with WebSphere Commerce, and can act as a base for implementing Chinese storefronts.
The store contains rich interactions, including product rankings and browsing history, the draggable and transparent product quick info pop-up window, product fast finder, My Center, and a streamlined checkout flow, with punch-out support for third-party payment processors, China-specific address fields when the store language is set to Simplified Chinese, and an optional receipt. The store is fully accessible, enabling customers to browse the storefront and place an order using only a keyboard as their primary input device. In addition, keyboard shortcuts are also available to fully navigate and use My Center. Technological features include search engine optimization, support for multiple Web browsers and platforms, and change flow options to accommodate different flows depending on varying customer needs.
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