Demand chain organization structure

The following diagram depicts the demand chain organization structure.

Root organization

All organizations in the business become descendents of the root organization. As well, the administrators who will maintain the online site, the Site Administrators, are added directly under the root.

Default organization

By default, nothing is placed under the default organization. Customers of the reseller stores may be placed under this organization.

Demand chain management organization

The demand chain management organization is created to own all of the manufacturer related organizations. The demand chain management organization owns the following child organizational units:

Channel hub organization

The channel hub organization is created to own the channel hub. The administrators who maintain the channel hubs functions, as well as administering the reseller organization, are termed channel administrators and are owned directly by the channel hub organization

Distributor proxy organization

The distributor proxy organization is created to own all distributor proxy stores. A child organizational unit is created for each distributor proxy in the organization.

Distributor organization

A new distributor organizational unit is created for each distributor proxy in the site.

Asset store organization

The asset store organization is created to own all assets that are used to create stores for channel partners (resellers and distributors).

Reseller organization

The reseller organization is created to own all of the resellers in the demand chain. A child organization is created for each reseller.

Reseller organization A, B, C

A new reseller organization is created under the parent reseller organization, for each reseller store. The administrators who maintain the store's functions (for example customer service representatives, catalog and product managers) are termed reseller administrators and are owned directly by the corresponding reseller organization.

Related concepts

Organization structure

Business models - - -